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Marketing management software
Oracle

  • marketing management software Oracle
Oracle's Siebel Marketing Resource Management is a complete solution for planning, budgeting, executing, and measuring the impact of global marketing efforts. It provides a common language, powerful analytics, and business processes based on best practices. Siebel MRM automates key processes, from planning to financial analysis, helping marketing users across the enterprise manage activities more effectively and optimize the use of marketing resources.

FEATURES
Automate and streamline key marketing processes
Manage activities more effectively with a common platform across brands and regions
Gain visibility into marketing performance and spending across the enterprise
Improve quality with best-practice processes
Optimize marketing investments with insight into past performance
Align global spending with corporate objectives and priorities

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